This new online community promises not only to grow a group of same-thinking individuals but also to make them accountable: to each other. Users complete a survey, analysing their green behaviour, and gain an appropriately-coloured badge for their profile (orange through to deep green). Environmental points thus gained through improving your level of responsibility can be used for discounts on certain green products. Eventually, Greenopolis hopes to make its ratings system available to other communities, so users can put it on their facebook page etc, giving it appeal to more than just the green-obsessed.
www.greenopolis.com
Wednesday 13 February 2008
Greenopolis
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