The papers, your boss, your clients, the new intern... everyone's talking green. Thankfully, The Greenery gives you a daily update on what's going on environmentally in UK marketing, business, politics and science. Green things and marketing things, living in beautiful synthesis. Awesome.

Wednesday 28 November 2007

Google gets greener

"Renewable Energy Cheaper Than Coal" is the title of Google's new green initiative. Larry Pa comments in BrandRepublic:

Our goal is to produce one gigawatt of renewable energy capacity that is cheaper than coal. We are optimistic this can be done in years, not decades.

Google has already announced its intention to become carbon neutral, btu I think this is a far more interesting step.

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